75 years of histories to company of a semiconductor, had been quite endless. We and review this 10 years in course of study has whole semiconductor how many times free and easy rises and fall, how many company is born die. Always live tenaciously today's company, all without exception is to depended on actual strength to endure all previous to drill in harships, become more mature. Heart state apparatus (TI) it is among them a the most typical. 75 years ago, heart state apparatus from seismology domain build up, then changes national defence to the domain, turn to semiconductor domain finally. TI engineer Jack Kilby invented on the world first integrated circuit 1958, in whole semiconductor course of study has the sense of milepost. Come a few years, TI was experienced for many times promote decline rise and fall, undertook major company strategy is adjusted for many times with transition, to today, TI succeeds with tertiary achievement is being ranked inside course of study defend oneself the significant position inside semiconductor industry, a company that has long history break out is worn full lease of life.
In the headquarters of TI and their CEO interview, it is the most appropriate the business that does not pass. Mr CEO Rich Templeton looks very young, he from 1980 college graduate joins TI, grow from a original average salesperson for character of top management layer, he can say is a CEO that comes out by TI education completely.
Review the history: Correct fixed position and it is likewise important to maintain enthusiasm
The most decisive in the development history of TI hour is 10 years ago, a when TI makes strategical choice: Regard the two big core that the company grows as imitate technology and DSP technology. TI is not highlighted in imitate technology and DSP respect actual strength at that time, but TI has realized technology of this two respects did not come to dictate whole semiconductor industry, undertook major strategy is adjusted then, bold and resolute cuts the share that does not have development foreground and advantage, be in the company that DSP and imitate respect have very strong actual strength through buying at the same time, increase him technology and market actual strength greatly. Concentrate energy on crucial product technology only, stress a focal point, ability comfortable meet an emergency influences the semiconductor market with faster and faster, bigger and bigger risk, in the past from yuan the pattern that parts of an apparatus produces by him research and development to the system already no longer applicable. The correct fixed position of the moment of truth and strategy are adjusted, liberal the train of thought at the tradition, pulled TI from inside having some of dejected state almost, old company sends out the lease of life that gives youth, the name of TI turns semiconductor into one of navigation mark of course of study again in people heart.
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